Why might a manufacturer choose to create a product with limited lifespan?

A manufacturer might choose to create a product with a limited lifespan primarily as a strategy to ensure higher sales volumes over time. By designing products that consumers will need to replace or update frequently, manufacturers can capitalize on repeat purchases. This approach encourages a cycle of consumption where customers continuously return to buy the same product or a new version of it, leading to consistent revenue streams.

This strategy is often seen in industries such as technology, fashion, and consumer electronics, where products are intentionally designed to become obsolete due to rapid advancements or changing trends. Consequently, consumers may feel compelled to purchase the latest item, effectively boosting sales for the manufacturer.

In contrast, focusing on reducing design and production costs can lead to long-lasting products, while the goal of creating a more sustainable product typically involves designing longevity and durability. Targeting niche markets generally involves specific functionality or features that may not be suited for limited-lifespan products, which are typically more aimed at mass consumption.